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Demand for SPF Makeup Sizzles

High SPF in high demand, says NPD

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By: TOM BRANNA

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Sales of makeup and skin care products with SPF reached $1.1 billion in US prestige department stores for the year ended May 31, 2013, a 24% increase from three years ago. “Whether it is health concerns, or a more superficial fear of looking older, the intensified focus on sun protection from the beauty and health care industries is having a real impact on consumers, and the market,” said Karen Grant, vice president and senior global industry analyst, The NPD Group, Inc. But the gains for prod...

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